VIP Partners
The School of nursing wants to use AI to help nurses improve rising maternal mortality rates. Mothers in underserved communities face fragmented information and fear stigma when seeking help, while nurses are overwhelmed by administrative documentation that limits their coaching time.
Team
1 designer
5 engineers
1 data scientist
1 faculty mentor
Skills
Figma
Prototyping
Design
Product management
Research
Role
Product Design
Product Management
Timeline
8 months
The goal
How might we use AI to help nurses provide personalized coaching to mothers in underserved rural communities?
The solution for mothers
An online maternal health platform with 1:1 coaching, personalized care plans and verified educational materials.
The solution for nurses
AI integration in nurses' workflow to reduce adminstative task and increase working capacity.
OUR JOURNEY
Everything seemed clear... until it wasn't
What we thought we were building for a “Maternal Health Coaching Platform”

AI geolocation tool for clients to find resources?

Stakeholders wanted "something like Noom"
Red flags emerged quickly:
Difficulty in client interviews due to access issues
Stakeholder requirements kept shifting
No one could articulate how AI should work
Team didn't understand UX role
THE PIVOT
Testing Saved Us From Building the Wrong Thing
We found that Maizey couldn't reliably work with numbers or addresses - the core of what we needed.

Sitting with the user journey map, I saw it: We were solving for client resource discovery, but nurses were drowning in documentation.

Time consuming and repetitive process
I proposed pivoting from a client-facing AI tool to a nurse workflow assistant. Instead of geolocation, we'd use LLM for what it's actually good at: text summarization.
DESIGN DETAILS
Creating a Plan of Care ✨
An Accelerated Work Flow with AI

Designing Care Plan V1
“How do I know where this information came from?”
Nurses expressed concerns over the sources of generated text, and expressed wanting more control over the decision to use AI.


Final Design
“This could save me a lot of time!”
Expand and close side menu for more work space as needed
“Clear text option” for action cancellation
Citations with pop-up sources for easy reference
Text box redesigned for clear distinction between title and content
Warning message for AI-generated content
Added options for manual creation of client message
MAJOR DESIGN DECISION #2
Nurses have different preferences when scheduling with clients

“I want my clients to stick to a regular weekly schedule. I prefer consistency to make sure I can provide quality support to all clients I work with.”
“I want my clients to have more autonomy. It’s important to me that they don’t feel pressured to attend. I want clients to be able to cancel and reschedule as needed.”

The solution for everyone
Nurses can set availability and recurring appoinments based on agreement with clients
Nurses can go into editing mode to select and deselect the time slots they have available for nurse coaching.

Appointments can be set as recurring, and are displayed as time cards on the calendar.

Clients can see a list of upcoming appoinments, and reschedule based on nurses' provided availability for health coaching.
Clients' appointment list is displayed in a row for easier scanning and sorting.

Clients go through a 2-step cancel request process to avoid unnecessary cancellation.

UNDERSTANDING JOBS TO BE DONE
Designing the client's main dashboard

“I’m probably not logging onto this platform everyday”
Benchmarking results showed that a typical maternal health platform would include:
• Daily progress trackers
• Current Pregnancy Status
• Milestone information and visualization
Clients want to use the website for meetings and personalized care plans
Recentering the upcoming appointment to the focal attention point
Prioritizing personalized care plan as the main engagement feature
Reducing surveys, appointments, and article cluster

Usability testing results

Takeaways
Every project is different
Sometimes there is no time for UX in an agile workflow. You have to deviate from the “standard” process to deliver your design.
Get people on your side
It’s not a pleasant process to navigate ambiguity, but the first step to clear up the fog is to align on the same goals and vision.
Let the 1st draft lead the way
When there is limited resources for initial research, starting with a draft help stake-holders realize what they need and don’t.

